Town of Stony Plain aims to attract outside investment through new commerce-oriented website

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The Town’s Economic Development team is reimagining Stony Plain through a brand-new commerce-oriented website.

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Using updated branding, Invest Stony Plain showcases local investment opportunities and promotes the evolution of the community’s position in the Edmonton Metropolitan Region.

As a part of Stony Plain’s 2022 – 2025 Strategic Plan, Town Council has committed to growing the municipality’s population from nearly 20,000 to 30,000 in an effort to reap the benefits growth will provide current and future residents, including increased quality of life and economic and employment opportunities.

“Growing a population by one-third requires a considerable shift in how people think and relate to Stony Plain. Invest Stony Plain is our way of initializing that shift. It sparks the creative energy required to clean the slate and look at the future through a new lens. The new website ensures critical information is readily available for prospective businesses making investment decisions,” said Michelle Levasseur, Economic Development Officer, Town of Stony Plain.

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To reach this population goal, the Town is currently working on a Highway Development Strategy to accelerate development along Highways 16A and 628. Work also continues on a Broadband Strategy to fill existing service gaps and improve Stony Plain’s business opportunities. Further, funds have been committed in 2023 to complete a new Economic Development Strategy supporting the upward growth of Stony Plain’s business ecosystem.

The new website advertises Stony Plain as the western gateway to the Edmonton Metropolitan Region. Situated along the Trans-Canada Highway, it states Stony Plain is part of a major transportation corridor called Port Alberta, which offers easy access to air, rail, pipelines, and roadways. The website also provides information on market data, available properties and land development opportunities, key sectors, and resources and programming.

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“To attract businesses to Stony Plain, we frequently engage with people outside the municipality. We encounter the belief that Stony Plain is just another Edmonton suburb, which acts as a disadvantage and contradicts the rich atmosphere and mindset you find throughout the community. Invest Stony Plain intends to make people reassess their perception of Stony Plain and invites them to discover the quality opportunities and life we’ve created a few short minutes west of Edmonton,” said Levasseur.

In 2023, the Town’s key business sectors include — in no particular order — agrifood, life sciences and health-related services, energy and support services, shopping, dining, and arts, and professional services.

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To explore the website, visit

“Although a town, Stony Plain is the size of a small city with over 18,000 residents, 1,000 active business licences, and a service area exceeding 80,000 people. What makes Stony Plain a one-of-a-kind community is our purposefulness. Leadership has always done an exceptional job keeping our rural roots and culture top of mind, which has ensured our residents have all of the advantages of urban living while maintaining a balance of that small-town peacefulness that’s hard to find elsewhere,” said Mayor William Choy.

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